How to Create a Google AdWords Image Ad 2014

How to Create a Google Ad Words Image Ad

The peoples who are searching for How to create a Google Ad Words image Ad then you are in correct place. This article will be more useful to you. Pay-per-click (PPC) marketing is a great way to fast drive more applicable traffic to your website. Text ads are most common, but Ad Words image ads can help you tap into and appeal more of your target visitors. Here’s how to create image ads and make sure they perform their best.

A note on networks

When you create image ads in Google Ad Words, you can choose to have them look in the Search Network (your ads will perform in search engine results only), in the Display Network (your ads will appear in a collection of websites, known as display partners, that allow Google ads to run on their websites), or both.

Image ads appear only in the Display, Network, where you are aiming consumers who have already examined and are now browsing a explicit website. Your image ad must invite them to click, so brilliant visuals are a must. But first, the basics so Creating an image ad lines are given below.

Step 01:

First step you can Log into Google Ad Words account and select “Image ad” from the New ad drop down on the Ads tab.

Tips For Creating Great Google Ad words Image Ads

Step 2:

Select the ad group to which your new ad should be belong, upload the image in you’re using as the ad. Then seal out the continuing few fields.

How to create Google ad words campaign

Name image - This is for inner labeling purposes only, but you should give the ad a reasonable name you can use in your recording, or when you’d like to edit or eliminate the ad. Good thoughts for names include the size of the image, or what day or month it was generated.

Display URL - Some Digital marketing websites on the Display Network agree the display of a URL for the ads they show. Make this URL expressive and easy to read. If your image ad is encouraging users to click for a discount on a product, your display URL could read this web portal www.YourWebsite.com/discount

Destination URL -  This is the URL to which the user who clicks on the ad is taken. Don’t forget that this URL needs to comply with Ad Words’ destination URL policy.This does not have to match your display URL. Save your modifications and your image ad is ready to go.

Image ad sizes

Conditional on which websites your image ad displays (and where on each site it shows), it can be displayed at different sizes (see visual examples of each size here):

• 300 x 50 Mobile Leader board
• 468 x 60 Banner
• 728 x 90 Leader board
• 250 x 250 Square
• 200 x 200 Small square
• 336 x 280 Large rectangle
• 300 x 250 In line rectangle
• 120 x 600 Skyscraper
• 160 x 600 Wide skyscraper

It’s significant to note that websites can select which size(s) of ad they select to display; if you create a Wide high-rise building Ad, but all the websites you aim have chosen to show only Small square ads, your ad will not appear.

Ad Words Image AD Best Practices:

• Create your ad in every size - This growths the amount of websites on which your ad can display, allowing more users to see and hopefully click on your ad. Tweak your ad’s planning so it looks good at any size.

• Include a call-to-action - You want individuals to visit your website, so give them a reason to. Announce a product, service, or piece of content (like a white paper) and tell them why attractive benefit would be helpful to them, Inspire them to click.

• Use high quality images – This is the best Practice using-too small or poor quality imagery brings down the quality and appeal of your ads. Use images of suitable size and quality for each ad you create.

• Track performance - Which of your ads is receiving the most click-through and conversions? Which websites displaying your ads are bringing you the most visitors? Dedicate more budget to the ads that get the best results.

Users are becoming more focused on graphical content like images and videos, and encouraging your company in graphical ways will growth your reach and labeling, and put you ahead of many of your opponents.